Many PUAs who practice day game – that is, making cold approaches during the day in public venues instead of at night in a bar or club – will physically impose themselves in front of a woman in order to make her stop to talk to them and do a little dance to keep her from walking away.
In this version, the subjects – men and women both – were invited into the lab under the pretense that they would be taking part in a study to help a popular dating site adjust and calibrate its compatibility matrix.
We’re given any number of reasons for this, from the classic “sperm is cheap/eggs are expensive” evo-psych rationale to the more mercenary “women use sex for barter” market view of human sexuality.
This supposed disparity between male and female libidos is part of what drives so much of Pick-Up Artists tactics, of Red-Pill rage and many a rant from anime-avatar’d randos on Twitter when people dare to suggest otherwise.
Terri Conley before them, researchers Andreas Baranowski and Heiko Hecht at the Johannes Gutenberg University of Mainz decided to conduct a series of experiments to test the Clark-Hatfield studies… First, they replicated the original study’s methodology.
In their study, Clark and Hatfield had their volunteers visit the Florida State University campus and approach members of the opposite sex with the line “Hey, I’ve noticed you around campus.